“It’ll be awe inspiring, instantly recognizable, like VW Beetles and iPhones - something in that vein. Everyone will want one and it’ll be a social symbol. Icons of fashion and culture will encourage their audiences to acquire them.
“It’ll be customizable, with different colours, materials, shapes and sizes, yet maintaining a certain look that enables everyone to know exactly what it is.
“That’s what I want. What else do you need to know?”
“How about some idea of what you want to make?”
“Look - I’ve hired you to help develop my idea! So help develop!”
“How about a watch?”
“Sounds great!”
